Your privacy matters to us. This policy explains exactly what data 77bd collects, why we collect it, how we use it, and what rights you have over your own information.
This Privacy Policy explains how 77bd ("we", "us", "our") collects, uses, stores, and protects the personal information of users ("you", "your") who access the 77bd platform at 77bd.today or through the 77bd Android application.
We take your privacy seriously. Every decision we make about data collection is guided by one principle: collect only what we genuinely need to operate the platform safely and fairly. If we don't need it, we don't collect it.
By registering an account or using the 77bd platform, you agree to the practices described in this Privacy Policy. This policy should be read alongside our Terms and Conditions. If you have questions about anything in this policy, contact us at [email protected] before using the platform.
77bd collects personal data in three ways: information you provide directly, information generated automatically when you use the platform, and information we receive from third-party service providers.
Information You Provide Directly
Information Collected Automatically
Information from Third Parties
| Data Type | Why We Collect It | Retention Period |
|---|---|---|
| Name & Date of Birth | Account creation, age verification | Duration of account + 5 years |
| Contact Details | Account communication, support | Duration of account + 2 years |
| Payment Account Numbers | Deposits, withdrawals, fraud prevention | Duration of account + 5 years |
| Identity Documents | KYC verification, legal compliance | 5 years from submission |
| Game & Bet History | Dispute resolution, responsible gaming | 5 years from activity date |
| Device & IP Data | Security, fraud detection | 12 months rolling |
| Support Communications | Service improvement, dispute records | 3 years from last contact |
Every piece of data 77bd collects has a specific purpose. We do not collect data speculatively or hold it indefinitely. Here is how we use the information we gather from you:
We do not use your data for automated decision-making that produces legal or similarly significant effects without human review. If your account is flagged by our automated systems, a member of the 77bd team will review the case before any action is taken.
77bd processes your personal data on the following legal grounds:
77bd does not sell, rent, or trade your personal data to any third party. We share data only in the following limited circumstances, and only to the extent necessary:
All third parties who receive your data are required to handle it in accordance with applicable data protection standards. We do not allow our service providers to use your data for their own marketing or commercial purposes.
The 77bd website uses cookies and similar tracking technologies to keep the platform working correctly and to understand how players use it. Here is a breakdown of the types of cookies we use:
The 77bd Android app does not use browser cookies but does collect device identifiers and session data for the same functional and security purposes described above.
77bd retains your personal data for as long as your account is active and for a defined period after account closure. Retention periods vary by data type, as shown in the table in Section 2. The key principles guiding our retention decisions are:
If you close your account and later wish to know what data we still hold, you can submit a data access request at any time. We will respond within 30 days.
Protecting your data is a core responsibility at 77bd. We implement technical and organisational measures to safeguard your personal information against unauthorised access, loss, or misuse. These measures include:
Despite these measures, no online platform can guarantee absolute security. If you suspect that your 77bd account has been compromised, contact our support team immediately. In the event of a data breach that affects your rights, we will notify you promptly and take immediate steps to contain the incident.
You have the following rights over your personal data held by 77bd. To exercise any of these rights, contact us at [email protected]. We will respond within 30 days.
Request a copy of all personal data we hold about you, including how it is being used.
Ask us to correct any inaccurate or incomplete personal data we hold about you.
Request deletion of your personal data where we no longer have a legal basis to retain it.
Ask us to limit how we use your data while a dispute or correction request is being resolved.
Receive your personal data in a structured, machine-readable format to transfer to another service.
Object to processing based on legitimate interests, including any direct marketing communications.
Please note that some rights are subject to legal limitations. For example, we cannot delete transaction records that we are legally required to retain. Where we are unable to fulfil a request in full, we will explain why and tell you what we can do instead.
The 77bd platform is strictly for users aged 18 and over. We do not knowingly collect personal data from anyone under the age of 18. If you are a parent or guardian and believe that a minor has registered an account on 77bd, please contact us immediately at [email protected].
Upon receiving a verified report of underage registration, we will immediately suspend the account, delete all associated personal data, and reverse any transactions where possible. We take underage access to gambling platforms extremely seriously and act on all such reports without delay.
77bd may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. When we make material changes, we will notify registered users via their registered contact details and update the "Last Updated" date at the top of this page.
We encourage you to review this policy periodically. Continued use of the 77bd platform after any changes to this policy constitutes your acceptance of the updated version. If you disagree with any changes, you should stop using the platform and contact support to close your account.
If you have any questions about this Privacy Policy, want to exercise your data rights, or need to report a privacy concern, please get in touch with the 77bd team:
We aim to respond to all privacy-related enquiries within 30 days. For urgent security concerns such as suspected unauthorised access to your account, our live chat team is available around the clock and will prioritise your case.
Our Privacy Commitments
Privacy is not just a legal requirement for us — it is a core part of how we build trust with every player on the 77bd platform.
Every piece of data you send to 77bd — from your login credentials to your payment details — travels over an encrypted connection. We use TLS across all platform touchpoints so your information cannot be intercepted in transit.
Your personal data is never sold, rented, or traded to advertisers or data brokers. The only third parties who ever see your data are the payment providers and verification services that are directly needed to run your account.
You can request a complete copy of your personal data at any time. We will compile and deliver it within 30 days. If anything is inaccurate, you can ask us to correct it. If you want it deleted, we will remove everything we are not legally required to keep.
We do not hold your data indefinitely. Every data type has a defined retention period based on operational need and legal obligation. When the retention period expires, data is securely deleted or anonymised — not archived indefinitely.
We only collect what we genuinely need. There is no speculative data gathering at 77bd. If a piece of information is not required to operate your account, process your payments, or keep the platform secure, we simply do not collect it.
In the unlikely event of a data breach that affects your personal information, 77bd will notify you promptly and clearly explain what happened, what data was involved, and what steps we are taking to protect you going forward.
Questions about your data? Our support team is available 24/7. Visit our FAQ
Now that you know how 77bd handles your data, create your free account and start playing. Your information is protected every step of the way — from registration to withdrawal.